You Deserve to Be Seen

Social Media That Actually Works and Feels Good Doing It

Hey, I’m Jen, the social media and Meta ads strategist who helps your brand land with the people it’s actually meant for.

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You’ve already built something real and meaningful. My job is to make sure the right audience feels it. I take your story, your personality, and your expertise and turn it into strategy-backed, scroll-stopping marketing that resonates, builds trust, and gets you seen by the people who are already looking for exactly what you do.

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Book Your Strategy Call

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Businesses Slayed

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You’re Doing the Work, But Your Social Isn’t Working for You

You’re consistent. You’re showing up. You’re even trying to follow all the “rules.”

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But the algorithm keeps shifting, engagement feels off, and it’s starting to feel like you’re shouting into the void.

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You don’t need another hack. You need a system.

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One that aligns with your business goals, reflects your brand personality, and keeps you visible without burning you out.

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That’s where I come in. I help you turn your content into connection and your visibility into leads while keeping it fun and authentic to you.

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About Jen

The Strategist With a Soul

I’m Jen Peterson, founder of Slay Social with Jen, marketing strategist, ads expert, and proud chaos coordinator of six amazing kids.

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I built my business from the ground up because I was tired of watching entrepreneurs with incredible stories stay invisible online. You’re great at what you do, and you deserve more than “just post consistently.” You deserve a strategy that actually builds your business.

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I’ve helped brands from medspas to boutiques to wellness businesses grow their reach, build confidence, and finally feel proud of how they show up online.

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If you’re ready for social media that feels aligned and drives revenue, you’re in the right place.

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My Signature Programs

Slay the Strategy™

Coaching That Gives You Clarity

You’ve got the business. You’ve got the ambition.

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Now you just need a plan that feels doable and delivers results.

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This 3-month coaching program gives you the tools, structure, and confidence to create content that connects and converts. Together, we’ll map out a system that fits your schedule, builds your brand story, and helps you show up consistently without burnout.

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What You Get

A custom social media strategy built around your goals
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Personalized coaching sessions to refine your brand voice and visuals
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Content calendars and planning templates
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Feedback on posts, captions, and Reels
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Confidence on camera (because your face is your brand)

Build Your Strategy

Slay the Scroll™

Meta Ads That Convert

If you’re ready to grow, it’s time your ads got as smart as your business.

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This 3-month Meta Ads program helps you build brand awareness, increase traffic, and attract qualified leads without wasting money on the wrong audiences. We’ll create synergy between your paid and organic content so your marketing finally feels connected.

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What You Get

Strategic ad testing and optimization
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Traffic, awareness, and lead-gen campaigns that actually convert
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Weekly reporting and data breakdowns (no jargon)
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Support with tracking, pixel setup, and compliance
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A coach who knows how to make ads feel human again

Learn More About Slay the Scroll

Slay the Vision™

Consulting for Established Entrepreneurs

This is where we zoom out and look at the big picture.

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Through custom consulting, we’ll refine your entire marketing ecosystem, from your content and ads to your funnels, automations, and messaging. If you’re growing fast and need a strategist in your corner to bring it all together, this is for you.

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Great marketing isn’t about doing more. It’s about doing the right things strategically.

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What You Get

Brand voice and messaging overhaul
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90-day marketing roadmaps and KPI tracking
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Team content & communication systems
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Strategic planning sessions and leadership consulting
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Support with automation, lead nurturing, and ad integration

Work With Me 1:1

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Ready to Slay Your Social?

It’s time to stop overthinking every post and start showing up like the brand you already are.

Let’s create your customized strategy so your social media finally drives leads, confidence, and connection.

Book Your Free Strategy Call

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